Skincare, calmly explained

Get to know your skin. Then caring for it gets simple.

Jade Vitals explains the different skin types, how to recognise them and what they really need. No sales pitch and no ten-step evening routine.

Skin test

Which skin type do you have?

Four short questions. Your answers stay in your browser and are never stored.

An indication, not a diagnosis. Your skin can change with the seasons.
How does your skin feel an hour after washing, without moisturiser?
What does your skin look like by late afternoon?
How visible are your pores?
How often does your skin react with redness, stinging or itching?

The basics

Three steps are enough

Every skin benefits from the same three basic steps. Only then do you look at extras.

01

Cleanse

Gently, with lukewarm water. In the evening you remove sunscreen, make-up and dirt; in the morning water is often enough.

02

Moisturise

A cream that suits your skin type holds in moisture and supports your skin barrier.

03

Protect

SPF 30 or higher every morning, even when it's cloudy. This is the step with the biggest long-term effect.

Read the full basic routine →

Ingredients

Know what's in the jar

From hyaluronic acid to niacinamide: the ingredient guide explains in plain language what an ingredient does and who it suits.

Go to the ingredient guide

Natural isn't automatically gentlePlant-based ingredients can work beautifully, but essential oils and fragrance are often the very cause of irritation. Look at what an ingredient does, not just where it comes from.